Clash of Clans x Erling Haaland

Supercell

Skills

Full Service CG Production On-set Supervision VFX Supervision Pre Production

Senior team

Olly Reid: Director Simon Carr: Creative Supervisor Nick Drew: VFX Exec Producer Nicole Duncan: Executive Producer Chris Wenting: Executive Producer Olga Kotas: Producer Magdalena Grzesz: Producer Jessica Phillips: VFX Producer Julian Martin-Samos: VFX Supervisor Carys Evans: Live-Action Producer John Huikku: CG Supervisor Mateusz Mizak: Art Director

Full credits

Adam White, Alec Walker, Alex Williams, Alexandre Pavot, Amaury Bretnacher, Andrea Delfino, Andrew Clunes, Andrew Cook, Ariadna Roa Salazar, Arthur Muller, Cameron Mitchell, Carl Forsberg, Carlo Kasongo, Charles Downman, Chloe Campbell, Claudia Taylor-Smith, Coline Della Siega, Collette Nunes, Daniel McCance, Daniel Mille, Daniel Volosozhar, Daphné Chabrier, David Graham, Duncan Formosa, Eilidh Brown, Ekaterina Pushkarova, Emma Douglas, Emma Nathan, Erik Campeaux, Fiona Lynch, Gareth Hector, Gerard Garcia, Henri Morain, James Sellers, Jeremy Berruel, Jessica Cheung, Jimmy Farrington, Jose Domato Pedreira, Josef Bsharah, Kazuya Tachibana, Kristina Vajdova, Laura Gerlier, Lea Gudelj, Louise Masse, Louise McGregor, Marceli Guziewicz, Marie Ravoavison, Marjorie Dutriaux, Michael Hoft, Michel de Silva, Misha Oplev, Nick Knapp, Nico Amalfitano, Pamela Rivera Badillo, Parag Gupta, Patrick Topf, Paul Coulthard, Perrine Phelizon, Quentin Retif, Roy Margalit, Ryan Federman, Sandra Kimm, Santiago Cabrera, Saumya Goyal, Silvia Pascual, Simon-Pierre Puech, Spike Meesters, Summer Kou, Surendra Rajawat, Tiago Beijoco, Will Pryor, Yannick Kawan

Haaland for the Win! Clash of Clans x Erling Haaland is an energetic commercial featuring professional footballer and star striker, Erling Haaland. The campaign, created by New York advertising agency DAVID, marks Clash of Clan's first in-game celebrity collaboration. Led by Axis Director Olly Reid, the film debuted on April 30th on YouTube and has already garnered almost 50 million views across YouTube and social platforms. Haaland for the Win! Clash of Clans x Erling Haaland has football and gaming fans alike going into a frenzy with excited players expressing their delight at seeing Haaland as a Clash of Clans character across platforms.

The playful spot follows Haaland’s journey as he transports from the real world into the world of Clans, bringing together Axis’ animation and VFX divisions to reimagine Haaland in the Clash universe. Collaborating closely with Supercell and DAVID New York in the early campaign stages, Axis spearheaded the creative production efforts bringing together sports specialists Founder Creative with our own animation and visual effects teams.